Cooperation

Isn’t this refreshing?

SORTA advertises accross the river!

With the understanding that public agencies rarely get positive feedback, I want to take a moment to thank SORTA for this awesome ad that I saw on the way to class today. If I had a nickel for the number of times I’ve overheard someone (in Ohio) asking their friend how they can get to the airport only to hear ‘taxi’ as the reply1, I’d have a fist full of nickels which is still not enough to take a taxi to the airport. It’ll buy me a trip on the 2X though($2), which if I may add to the ad, has lovely plush seats that are much nicer than a dirty taxi anyway :-)

Hooray for inter-agency advertising!

Are these sorts of ads anywhere else? I’ve only seen them on UC’s campus, though I’d like to think XU, Cincy State, and (dare I dream) even some of the neigborhood business districts have advertising with their own localized, practical and relevant suggestions.

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  1. I always interject at this point.
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